Facilitate a naming and branding process for the Friends of Rhode Island Main Street Task Force who are working to create a new Business Improvement District (BID) in the Brentwood, Edgewood, Brookland, Rhode Island Ave.NE, 12th Street NE and Catholic University neighborhoods.
All tagged strategic planning
Helping the organization’s Executive Leadership team to guide the organization forward with the dual objectives of “getting back into the black” and “becoming a top-5 best non-profit to work at“ in the region.
Designing strategies for sustainable tourism development, capacity building, workforce development, strategic planning, product development and marketing.
Building a distinctive sustainable brand strategy to guide the city’s marketing and promotional efforts.
Helping the museum establish a meaningful brand proposition, clear point of difference and contemporary graphic identity in order increase its reputation as the leading arts institution in the Sacramento Valley.